ADDY Award for “Be Mighty” commercial

The Immaculata University “Be Mighty” commercial earned a 2014 Gold Addy Award from the American Advertising Federation, Greater Lehigh Valley Chapter. Produced by FireRock Productions, with creative assistance from Immaculata University’s Communications staff, the 60-second commercial features inspiring music, beautiful images of Immaculata’s campus, and students interacting with professors and enjoying a wide array of campus activities. A voice-over touts the reasons to Be Mighty at Immaculata. The first words the narrator utters are: “Might comes from within and sometimes it takes the right atmosphere to bring it out.”

Congratulations to FireRock Productions and the staff of University Communications.

To watch the commercial, visit

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